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Insights, updates, and practical WordPress + SEO guidance

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NHIS Websites 101

Here are a few simple points to consider when building a new site or redesigning a current one. Brand When designing a site you have to make sure that the brand and image is reflected in all areas of the business. Your website should have the same...

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Internet Jargon, lingo and acronyms explained

Notting Hill Internet Services' guide to website and internet jargon: find simple definitions for words and acronyms from applet to WWW. Applet: A small Java program that can be embedded in an HTML page. An applet can only make an Internet...

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Blogging & SEO

Blogging & SEO

It shouldn't be a question, it should be a must! Ranking high on search engines is the next step to success after creating the perfect website for your business. While you can temporarily achieve this using PPC, organic SEO is a much better...

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Small business web design

Large companies employ people full-time to design their brand. You, as a small business owner, are likely to have slightly fewer resources to hand. It's tempting to think it can't matter, and write off web design as an unnecessary expense - but put...

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New consumer habits online

BIA/Kelsey, a US advisory service, recently commissioned research into the usage of the Internet for local shopping - and the results were interesting. Here are some of their findings, and our thoughts: 90 percent of users use search engines ......

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New ‘in stock nearby’ Google feature

This month, Google.com announced a new feature in the 'Shopping' section of its search: in stock nearby. Currently available only in the US (though sure to follow in other countries if it proves popular), the tweak will allow search results to...

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Happy birthday, Yahoo!

The beginning of this month saw Yahoo's 15th birthday. While for many businesses 15 is not an advanced age, on the Internet it makes you one of the elders. Back when Yahoo started, search engines were not a common concept, and, indeed, only a small...

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Crackdown on free wifi could affect small businesses

Rumour has it that the upcoming Digital Economy Bill will seek to outlaw the provision of an open wireless Internet connection. It's probably a wise move for private households, but it could have unforeseen effects on small businesses. An open...

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Facebook ads just got more local

Many small businesses have an intensely loyal customer base. The Internet is often seen as a great tool for global sales, and it's easy to forget that it can be used on a neighborhood scale too. Take, for example, the cinemas who engage with their...

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The curious case of ReadWriteWeb

Did you hear the one about the technology blog that people started mistaking for Facebook? It's a funny story, really, but it teaches us a lot. In a nutshell, ReadWriteWeb wrote a workaday blog post one day, about a new log-in function on Facebook....

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Yahoo and the tailored ad

Online advertising is big business, in case you didn't already know. Our top search engines would argue that it benefits us to have ads delivered that are specifically tailored to the user - and of course, we can all see that. Meanwhile, on the...

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Yahoo teaming with Twitter

Yahoo pitches in this week and signals the importance that it gives to social media, with the announcement that it will be integrating with Twitter as well as with Facebook. Effectively, this means that users' Twitter streams will be accessible...

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Even Google doesn’t always get top ranking

In a recent article from the Independent, Google attempts to emphasize its non-partisan status by pointing out that it isn't the first result when you search for 'Search Engines'. Does that make you feel a little better about your own positioning...

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Social media – quantified

Do you ever wonder how much good your social media marketing activity is doing you? A recent study by Rice University in Texas attempted to quantify the exact ROI of a Facebook page for a small business - in this case, a bakery and cafe chain in...

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